ONLINE APPENDIX:
Beyond Clicktivism: What Makes Digitally Native Activism Effective? An Exploration of the Sleeping Giants Movement.
Yevgeniya Li, Jean-Grégoire Bernard, Markus Luczak-Roesch


Victoria University of Wellington

Advertisers

Topic 5: Advertisers leave the Tucker Carlson Tonight
Topic 8: Twitter user(s) ask advertisers to remove their ads from Breitbart
Topic 9: An open letter to the corporations sponsoring Tucker Carlson Tonight.
Topic 11: SG calling out Laura Ingraham wo defended a white supremacist and neo-Nazi.
Topic 15: SG appeals to advertisers on Fox News after Tucker Carlson
Topic 21: Twitter user(s) ask advertisers to remove their ads from Breitbart and Fox
Topic 23: Facebook blocking SG ad which was challenging FB's "trusted" sources policy.
Topic 24: Appeal to advertisers on Fox
Topic 31: SG appeals to advertisers on Laura Ingraham show
Topic 32: Twitter user(s) ask advertisers to remove their ads from Breitbart;
Topic 37: Tucker Carlson says white supremecy ia a hoax despite El Paso killings
Topic 43: Twitter user(s) ask advertisers to remove their ads from Breitbart
Topic 44: An issue with white supremasict privilege in the US; Advertisers on the Tucker Carlson Tonight
Topic 45: Calling out Fox advertisers
Topic 48: SG appeals to advertisers on Tucker Carlson Tonight
Topic 50: Twitter user(s) ask advertisers to remove their ads from Breitbart
Topic 54: Calling out advertisers on FoxNews
Topic 58: Twitter user(s) ask advertisers to remove their ads from Breitbart

Platforms

Topic 1: Facebook adding Breitbart as a trusted news source
Topic 2: GoDaddy and Codero; Fox returns Laura Ingraham to air
Topic 6: Telegram hosting a list targeting Jewish journalists, activists and other @twitter users.
Topic 7: Outrage with Twitter for hosting Jerry Falwell Jr. video about shooting muslims
Topic 10: SG calls for the deplatforming of 8chan
Topic 12: Calling out airlines that are profiting from ICE contracts
Topic 13: Outrage with YouTube for hosting Infowars; Platfroms streaming NRA TV
Topic 14: SG points out Facebook issues with political ads, “free speech” argument, disinformation, etc.
Topic 16: Outrage with platforms for keeping Alex Jones and Infowars
Topic 20: SG and Seth Rogen about @jack being indifferent on white supremacists on Twitter
Topic 22: Outrage with platforms for hosting Alex Jones and Infowars
Topic 26: SG responds to the doxxing of Tucker Carlson on Twitter
Topic 29: SG responds to the doxxing of Tucker Carlson on Twitter (see #26)
Topic 33: Twiitter doesn't ban Alex Jones, unlike other major platforms
Topic 34: Platforms cutting ties with Alex Jones, except Twitter
Topic 38: Twitter for hosting Richard Spencer; Facebook for hosting Infowars
Topic 46: Outrage with Twitter for doxxing Dr. Blasey Ford (Brett Kavanaugh scandal)
Topic 49: Apple is removing Alex Jones and Infowars from iTunes
Topic 55: Cloudfare for hosting 8Chan.
Topic 56: Platforms providing space for white supremacists despite their ToS
Topic 59: Criticism of how Facebook manages ads and moderates content
Topic 60: @ExposedGiants: anti SG posts; Platfroms hosting streaming services for NRA TV

Separation Policy

Topic 4: Corey Lewandowski mocking of an immigrant child with Down syndrome
Topic 17: Anger against Trump's separation policy; Anger with social media allowing anti-Semitism
Topic 25: SG calling out contractors and suppliers for immigration detention facilities
Topic 39: Stephen Miller connection to the Trump's family separation policy
Topic 47: Outrage toward Trump's administration family separation policy
Topic 53: MSNBC interviewing Steve Bannon; Calling out ICE contractors
Topic 57: Wayfair: Bed suppliers for children migrant detainment facilities

Conservatism

Topic 2: GoDaddy and Codero; Fox returns Laura Ingraham to air
Topic 3: Breitbart's ownership
Topic 17: Anger against Trump's separation policy; Anger with social media allowing anti-Semitism

Mainstream Media

Topic 18: New Yorker planning to host Steve Bannon at the New Yorker Festival;
Topic 42: Steve Bannon about Sleeping Giants; Fortune Magazine providing platform for Kirstjen Nielsen
Topic 51: Steve Bannon interviewed at FT Future of News
Topic 53: MSNBC interviewing Steve Bannon; Calling out ICE contractors

Political Donations

Topic 27: Jeanine Pirro; Steve King
Topic 41: Walmart withdraws donations to Senator Hyde-Smith; Platforms streaming Gavin McInnes show

Endorsement

Topic 28: Too noisy, many endorsement of #grabyourwallet
Topic 30: SG celebrates positive outcomes of being doxxed and revealed identity;
Topic 52: Endorsement by Don Cheadle; Walmart official reply; AppleTV streaming Gavin McInnes’ show


The code for the dashboard was adapted from Barberá, P., Casas, A., Nagler, J., Egan, P. J., Bonneau, R., Jost, J. T., & Tucker, J. A. (2019). # Who Leads? Who Follows? Measuring Issue Attention and Agenda Setting by Legislators and the Mass Public Using Social Media Data. American Political Science Review, 113(4), 883–901.